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Industry Insights

Consumerism and How Clinical Labs can Take Advantage of a Growing Trend

Consumerism and How Clinical Labs can Take Advantage of a Growing Trend

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For those who may be unaware, LigoLab CEO Suren Avunjian wrote a thought-leadership piece for MedCity Influencers that focused on the continued growth of consumerism in healthcare and how clinical laboratories can position themselves for future profitability by expanding into new areas of the care continuum.

Click the link below to access what he wrote.

How Technology is Enabling Clinical Labs to Become Profit Centers

In the article, Avunjian makes the case that advances in pathology software technology, and advances in modern laboratory information system software (LIS system software) in particular, mean now is the time for clinical labs to start thinking outside of the box and expanding into other areas like direct-to-consumer lab testing

Learn More: Pathology Software and Laboratory Information Technology

According to Avunjian, the adoption of self-service healthcare remains robust and the global market for direct-to-consumer lab testing services is expected to grow exponentially in the coming years. Because of this, clinical labs that plan for and cater to this market will be advantageously positioned for what’s expected to be a very lucrative opportunity.

So how can clinical labs ensure that they are sufficiently prepared to service this new flourishing market? 

The answer to that question is simple. By partnering with forward-thinking laboratory information system vendors (LIS vendors) that offer scalable pathology report software solutions like LigoLab Informatics Platform, an all-in-one and fully integrated informatics platform that includes powerful modules for lab information system (medical LIS), lab revenue cycle management (lab RCM), and direct-to-consumer lab testing workflows. 

Learn More: The Best Laboratory Information System Companies and the Advantages They Offer to Their Laboratory Clients

TestDirectly (TestDirectly.com) is LigoLab’s direct-to-consumer lab testing solution that draws clinical labs closer to the patients they serve. This online portal turns medical labs into direct-to-consumer labs by supporting what’s needed for clinical labs to expand into services that cover digital patient registration, test kit orders, report delivery (consumer lab reports), telemedicine, physician approval, and ePrescribing. 

To learn more, here’s a video tutorial that highlights a home test kit workflow. 

In the not-too-distant future, Avunjian believes clinical labs will become digitally-enabled care hubs with modern LIS system software that supports telemedicine and patient care concierge services. In the MedCity article, he goes into more detail by sharing an example of what this new clinical lab workflow will feel like from the patient’s perspective. 

Avunjian closes the well-written piece by suggesting that direct-to-consumer lab testing can protect labs against turbulent times and that early adopters are already benefitting from the new forms of laboratory outreach now available. He then suggests that further advancements are expected as patient monitoring and risk stratification make the bond between the provider and the patient even tighter.

Learn More: LigoLab’s Direct-to-Consumer Lab Testing Portal: An Innovative Solution for an Industry-Wide Problem

TestDirectly Turns Any Medical Laboratory into a Direct-to-Consumer Lab

TestDirectly is a versatile molecular lab software and direct-to-consumer lab testing portal, designed to streamline testing for medical labs and urgent care centers. This platform, developed by LigoLab Information Systems, offers a comprehensive, user-friendly pathology lab software solution that eliminates traditional provider barriers like paper forms, data errors, and reporting delays, making it ideal for a range of testing scenarios, including drive-through, walk-up, concierge, school, and travel testing.

Since its launch in 2020, TestDirectly (and TestDirectly.com) has significantly enhanced patient access and lab efficiency in direct-to-consumer labs by supporting flexible workflows for both diagnostic and preventative screenings. It allows automated and secure patient access to test results, thereby improving the patient experience and test turnaround times. Key functionalities include patient self-registration, scheduling, laboratory billing support, pooled testing, and vaccination tracking, making it an efficient and scalable pathology report software solution for labs aiming to enhance service offerings and patient outreach.

Learn More: Highlighting the Versatility of the TestDirectly Direct-to-Consumer Lab Testing Portal

LigoLab’s Integrated LIS System and Laboratory Billing Software is a Catalyst for Growth

Clinical laboratories and pathology groups are increasingly adopting integrated LIS software solutions to enhance efficiency and tackle common challenges like data silos, compliance risks, and workflow inefficiencies. That’s because when labs use separate LIS system software and laboratory billing platforms, they face operational issues like data transfer bottlenecks, lack of interoperability, and increased error rates, all of which can delay billing, reduce productivity, and add compliance risks. Conversely, unified LIS system software with integrated lab revenue cycle management (lab RCM) provides seamless data flow, enhanced data integrity, and real-time operational insights, benefiting both financial health and compliance.

A fully integrated LIS system improves transparency, streamlines updates, and minimizes training and IT demands by consolidating laboratory tasks under one platform. As laboratories scale, an all-in-one LIS software platform supports growth by accommodating larger data volumes, automating lab billing processes, and aligning regulatory updates, ultimately lowering operational costs and improving patient satisfaction.

Learn More: How to Turn Your Mid-Sized Medical Laboratory into a Thriving Large-Scale Operation

Tiered Pricing with Customized Solutions and Optimal Value for All Medical Labs, No Matter Their Size or Complexity

Have you heard about LigoLab’s new tiered pricing model for its medical LIS & lab RCM informatics platform?

If not, we have some great news for you.

LigoLab’s tiered pricing allows medical laboratories to select a package that aligns with their specific needs, growth goals, and operational complexity. This flexible approach replaces the tired and outdated one-size-fits-all model, supporting labs of all sizes and types. 

The Essential Tier offers a straightforward LIS software solution, ideal for smaller pathology groups and molecular labs, focusing on essential functionalities. 

The Professional Tier expands on this with advanced analytics, integration capabilities, and enhanced lab workflow management, suiting labs needing more robust tools. 

The Advanced Tier is designed for high-volume labs, delivering top-level efficiency, automation, and dedicated support. 

Finally, the Enterprise Tier caters to regional and national laboratories, offering extensive scalability, complete departmental integration, and fully customizable workflows.

Each LigoLab pricing tier serves as a step up in a lab's growth roadmap, enabling smooth progression without ever having to transition between different LIS software platforms. 

For labs seeking an optimal, scalable LIS system solution that evolves with their business, LigoLab’s tiered pricing offers options tailored to meet diverse operational requirements. 

Contact a LigoLab product specialist to explore which of the tiers best fits your laboratory's needs for today. 

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